We are are the first Russian specialized marketing and trade servicing company offering a full range of services in the sector of agricultural products, value added foods and beverages. We help our clients to strengthen their market position and to build their business. We support trading activities of our clients and make sure that they achieve the best trade results.
We specialize in the segments of food industry, foods, beverages and agricultural products of the Russian market.
Our benefits:
- We are widely experienced in international cooperation with large trade companies and food industry groups
- We closely watch the trends of the Russian food market, and quickly react to any of its changes
- We understand the cultural differences of the Russian market and the markets of many other countries
- We customize our programs for each particular client
- We help our clients to adapt their business strategies to the Russian market in order to retain and enhance effectiveness of these strategies
- We have highly professional team of innovative, knowledgeable and energetic specialists pointed at self-development and progress of the provided services
- We have our offices in Moscow and St. Petersburg. We support close relationships with the largest food industry organizations and reliable partners in all major parts of the country
- We have excellent opportunities to organize all-Russia promotional campaigns for the products of our clients, as well as activities and programs targeted to the certain region or regions
Our services:
Market Research:
- Market data collection and analyses
- Studies of expert opinion of key market players
- Quantitative and qualitative consumer researches
Development of the marketing strategy:
- Evaluation of the product potential in the Russian market
- Creation of promotional strategies
- Assessment of effectiveness of the market development programs
Professional information support:
- Professional translation and localization of educational and promotional materials in order to achieve the best perception by the Russian audience
- Creation of advertising and PR materials
- Development, design and production of POS materials
- Creation, support and promotion of Russian-language sites (Internet marketing)
Events and trade shows:
- Participation in Russian and international trade shows
- Organization of educational and promotional events
- Consumer promotional activities implementation, active collaboration with end customers and major retail chains
- Organization of trade delegations and visits
Media relations:
- Public relations and advertising campaigns implementation
- Arrangement of press conferences and press tours for journalists of the target media
- Development and maintenance of communication and advertising programs for specialized media
RK Marketing is a dynamic and professional team that uses the latest and the most effective marketing technologies. Our experience, rich instrumentation and ability to always keep an eye on the market and all its changes is a guarantee of prosperity for the businesses of our clients!
